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Panasonic’s new line of cameras features some of the latest technological advances in digital camera photography, including 12x Optical Zoom, HD movie with audio, built in GPS, Intelligent Resolution Technology and Optical Image Stabilization. The compact frame of the Lumix-TZ10 provides a convenient travel-size camera with a number of features that can adapt to a wide-range of shooting needs. The “Travel Zoom” series features a 12.1-megapixel camera that is sure to capture memories in high-resolution quality.

New in this camera is a Built-in GPS feature that codes each picture or video with the location each image was taken, and allows you to organize your pictures by location – providing an easy reference for the jet-set traveler. With this GPS you’ll never get your holidays mixed up again. The HD video feature is paired with Dolby Stereo sound, and, when used in conjunction with the software provided with the camera, videos can be easily burned to a DVD or uploaded to YouTube.

Standard in the Lumix cameras is the Intelligent Auto mode feature, which includes the Power Optical Image Stabilization (OIS) offering twice the shake-suppression power previously available. The OIS feature reduces blur when taking pictures from an unsteady platform or while using the 12x-optical zoom. The OIS compensates for low-frequency vibrations and ensures quality pictures under a variety of shooting situations.

For the photographer who likes to adjust things manually, the Lumix TZ10 also offers a manual exposure mode that allows
creative photographers to adjust shutter speed and aperture to specific degrees – allowing a functionality similar to SLR cameras.

The features of the Lumix TZ10 also include the brand new, high-speed, high-performance Venus Engine HD II that provides an ultra-responsive, fast operation in either still or movie settings. The Intelligent Resolution feature offers higher quality signal processing with superior results. The Intelligent Resolution feature detects outlines, detailed texture and soft gradation areas – enhancing the image for superior definition, precise detail and superior noise reduction. The overall result of the Intelligent Resolution feature is a clear, crisp picture in both photo and video recording.

An advanced lens design provides an ultra-wide-angle lens that is the equivalent to a 35mm camera’s 25-300mm range. The advanced lens design is perfect for portraits and landscapes, making the Lumix TZ10 ideal for travel. When paired with the 12x Optical Zoom the ultra-wide-angle lens makes this camera especially suited for capturing far away objects. The Lumix TZ10′s advanced design provides two ED lenses and two aspherical lenses with three aspherical surfaces, providing exceptional optical performance and versatility.

The Lumix TZ10 also provides all of the features that one would expect from a quality Panasonic camera: Face detection, Intelligent Exposure (which continually checks ambient light levels) and an Intelligent Scene Selector which automatically selects the most appropriate mode available (Macro, Portrait, Scenery, Night Portrait, Night Scenery, and the newly added Sunset Mode.) All these features are parts of the new Intelligent Auto technology. Panasonic has also added a new mode, the “Happy Mode” which optimizes color, saturation and brightness to capture photos and videos with exceptionally vivid and true-to-life color.

The superior features of the Lumix TZ10 make this camera suitable for travelers and hobbyists of all levels. The features of the Lumix TZ10 take the guess-work out of capturing memorable moments, and ensure that you’ll get great pictures time after time. By ensuring that you’ll get crisp, clear photos and videos every time, Panasonic provides a quality product that allows you to stop worrying about whether your photos are going to turn out, and start enjoying yourself whether at home or on-the-road.

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With Unique Touch-Screen Technology, the New Panasonic Lumix DMC-G2 Offers SLR Quality and Flexibility in the World’s Smallest and Lightest System Camera

Featuring the world’s first touch-control shooting system, Panasonic’s Lumix DMC-G2 offers a host of new features that expand upon the features of the previous Lumix G1 model. The highlight of this new model is the three-inch free-angle LCD touch-screen that provides an easy-to-use, one-of-a-kind user interface. The screen also features a full time Live View and high-speed contrast auto-focus system.

The Lumix DMC-G2, which resembles a small SLR camera, provides high-quality images in a compact, easy-to-use size with Intelligent Auto. The Lumix G2 maintains the versatility and capability of a point-and-shoot camera that consistently captures quality images without worrying about adjusting aperture and focus. The Lumix DMC-G2, the world’s smallest and lightest system camera, allows photographers of all ability levels to capture quality photographs and HD videos. With the integrated auto-focus system photographers can select a specific point-of-focus by simply touching the screen in the desired location. While in the manual operation mode aperture and shutter speed can be adjusted by simply moving the slider on the screen. In playback mode the touch-screen allows for easy scrolling and quick selection of images.

For users who are eager to learn DSLR systems the Lumix G2 offers an easy platform to
bone-up on professional skills by providing manual control of shutter speed, aperture and focus. The Lumix G2 also allows users the ability to use the Lumix G2 as a point-and-shoot style camera, thanks to the Intelligent Auto. Think of the G2 as a DSLR-style camera with training wheels. This is the perfect camera for photography enthusiasts who are looking to improve their ability while still capturing great photographs.

The Lumix G2 offers a great range of features that many have come to expect from Panasonic’s line of Lumix cameras, including 12.1-megapixel sensor, 1,440,000 pixel resolution, and a brand new processor (the Venus Engine HD II) which improves both video and still images. Panasonic has also ratcheted up the ability of the Lumix G2′s Optical Image Stabilization – creating a OIS that absorbs low-level vibrations and eliminates blurriness that results from minute movements and hand-shake.

Although the optically stabilized Lumix G2 14-42mm kit lens is handy and versatile, there are also eight different Panasonic Micro Four Thirds G series lenses for discerning photographers to choose from. The interchangeable lenses allow photographers the ability to adapt the Lumix G2 to specific shooting environments and situations. The twin lens kit is also available with the 45-200mm lens in addition.

Other features include auto-focus (either single point or tracking), and low-light focusing. The HD movie mode provides photographers with the ability to capture both still images and video images. Video images are easy to download to DVDs or Youtube with the software provided. For the discerning videographer the G2 provides 17 different movie scene movies, and shoots at 30fps. Like many digital cameras and other devices the G2 utilizes SD cards as well as the newer SDHC and SDXC varieties.

The G2 provides a versatile DSLR type camera with a broad range of abilities and features. The unique touch-screen provides an additional layer of easy-to-use interface that allows photographers of all levels to take great videos and pictures in a variety of environments. The camera body comes in 3 different colors. The Lumix G series is ideal for budding photographers who want to capture high-quality shots without having to learn the ins-and-outs of a complex camera system – but also for the discerning photographer who needs a quality camera that is versatile and compact.

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You may be afraid of the dark, but one thing you don’t have to be afraid of is Panasonic’s new VIERA Neo Plasma technology, which takes advantage of a black background to enhance color quality. Color quality and image quality are directly related to how black a black is on screen. The juxtaposition of color against the darkness of the background increases the overall vibrancy of the image – which is precisely the idea behind Panasonic’s new VIERA Neo Plasma TVs.

Whether a viewer is playing video games, watching TV or watching video the black based screens “draw the viewer into the picture – offering the best in picture quality with exceptionally deep, rich black levels and clear, beautiful images” according to Matt Pearce, Group Marketing Manager, VIERA, Panasonic Australia. View the VIERA Neo Plasma TV Range here.

At the top of the new range of Panasonic VIERA Plasma TVs are Full HD 3D TVs that feature an astounding 5,000,000:1 contrast ratio. These Plasmas not only meet THX certification but also feature Neo Plasma technology, allowing viewers to enjoy exquisitely beautiful images with an incredibly powerful 3D effect.

Think about the most vibrant Plasma image you’ve encountered and kick it up a notch. Whether you’re watching sporting events or cinema quality movies the VIERA Plasma will provide an ultra-high-quality image with remarkably low power consumption.

The VIERA Plasma line builds upon Panasonic’s award-winning
2009 line and utilizes technologies that ensure a perfect balance of black and white under a range of lighting environments. In addition to providing a great picture, VIERA technology reduces reflections and provides excellent motion clarity.

VIERA also incorporates VIERA Cast, which allows access to content such as YouTube and Picasa as well as stock content on Bloomberg and weather forecasts directly on your VIERA TV. Functionality such as Twitter and PLUS7 delivered by Yahoo!7 will also become available. By incorporating a camera into the setup you can also take advantage of Skype, and utilize your Plasma TV to communicate with friends and family from the comfort of your own home.

Panasonic’s Neo Plasma VIERA produces darker images more clearly, creating a color contrast un-paralleled by current technology. This cutting edge product allows for full functionality for all your entertainment and communication needs.

View the TVC online at http://youtube.com/PanasonicAustralia

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